Success in Business by Understanding the Position

Success in Business by Understanding the Position

Knowing the business positioning is often overlooked when starting a business. It will be the key determinant of your success, and that makes you stop in the middle of the road and went bankrupt.

In the science of marketing, positioning means determines the position in which our products are. How to know it put, put your product stands with other similar products. As the saying goes, if it gets the position, it means your product is appreciated by the market.

The following three variables can help you in starting a business to determine the positioning of your product or business.

1.Quality. Your product which is marketed is a product that has been widely circulated, then the strategy to compete in quality is the principle to have a good positioning. Learn what consumers often complain about another product, then the complaint is perfected in our products.

2. Unique. Visit some noodle stalls selling fast food in the city area. If you think about it, not so many similar stalls in Jakarta? Because the shop is famous with the name "mi-like wrapper." This unique positioning can provide good, is not it?

3. Services. Concerned to the consumer to decide whether he will return to transact with a seller or not is the same in terms of service. It's useless if you have a product with good quality and competitive price, but has a bad impression for consumers in terms of service. Strengthen your service to get good positioning in the hearts of consumers.